Two hearts with a paw print inside

Campaign Resources

Check Out Our Ads

Check out our latest ad campaign, which encourages people to adopt and provide a loving home for dogs and cats in need! Find broadcast ready ads for The Shelter Pet Project at

For Media Professionals

Get broadcast quality spots for your local media. Please note that the below site requires user registration to access materials. Search by “Pet Adoption.”

About PSA Central

Visit this site if you are a media company and would like to preview and download our broadcast-ready TV, radio, print and web banner ads. Log in to view and download our PSAs.

Other Resources

Campaign facts

Interested in learning more about our national advertising campaign to get pets adopted? Download the fact sheet here!

Local media outreach

Want to help us by in reaching out to media companies to run our ads? Download this how-to guide for helpful tips!

Social media messaging

Want to help us get the word out on social media? Use these sample messages on all your social networks!